About Me

I’m part of the Ersgård family — the only family with that name.

In fact, I am the only Evelina Ersgård in the world. 

If you’re curious, look it up — I’m all you’ll find. 

If you were curious enough to research my family, you’ll see that creativity and writing run in my blood.

I love the process, the beauty, even the agony of writing. From building new worlds to revamping brands, writing always has and will always be my way in the world.

I’ll show you what I can do — why not let your project be the proof? 

Contact me at: evelinaersgard@gmail.com

Experience

  • Skills Learned:

    • Copywriting: wrote text for internal communications

    • Website Restructure: created an updated website structure for Beetroot Academy

    • Presentation: created a powerpoint presentation for a new marketing initiative presented to clients

    • Marketing Research: created the first detailed competitors list for Beetroot AB and researched networking events for Beetroot AB

    • Events: attended conferences and networking events on behalf of Beetroot AB

Education

  • Skills Learned:

    • Copywriting (Short and long-form advertising copy, tone of voice)

    • Presentation (Canva, Keynote, Google Slides, Powerpoint)

    • Editing (Photoshop, Adobe Premiere Pro)

    • Artificial Intelligence (ChatGPT, Midjourney, ElevenLabs)

  • Skills Learned:

    • Marketing Strategy:

      • Research and understanding of analytics and insights of businesses

      • Researching target audiences via articles, surveys, and research journals

      • Analyzing earned and paid media for marketing

      • Psychological analysis of advertising

    • Research:

      • Using multiple sources to determine a true, information-backed opinion

      • Using sources opposing my argument to fully understand two sides of a discussion and determining which one I choose for my own opinion/argument

      • Deep-diving resources using keywords, formulas, and websites to enhance and/or specify my search

    • Deep analysis of literature, cinematography, and advertising

      • Understanding meaning and use of color, audio, and typography

My Top 3 Books

#1 The Pillars of the Earth

Ken Follet

#2 The Death and Life of Miguel de Cervantes

Stephen Marlowe

#3 An Innocent Millionaire