About Me

I am a copywriter.

I fell in-love with writing at a young age despite beginning my creative journey with incoherent sentences, where I somehow connected a snowstorm with an unwatered plant five words apart.

Still, I loved it. Finding an outlet for my imagination that allowed me to truly express myself, creating worlds just for me. But, I wanted to get better. So I worked, everyday, to develop my skills until, finally, I received praise when I was not in the room. I felt my creative passion shift from a small pillar of smoke to a roaring fire.

And that fire fuels every project I take on.

That fire helps me win your audience's hearts and persuade them to look directly at you. 

Want to turn your brand’s story into a legend?

Contact me at: evelinaersgard@gmail.com

Education

  • Skills Learned:

    • Copywriting (Short and long-form advertising copy, tone of voice)

    • Presentation (Canva, Keynote, Google Slides, Powerpoint)

    • Editing (Photoshop, Adobe Premiere Pro)

    • Artificial Intelligence (ChatGPT, Midjourney, ElevenLabs)

  • Skills Learned:

    • Marketing Strategy:

      • Research and understanding of analytics and insights of businesses

      • Researching target audiences via articles, surveys, and research journals

      • Analyzing earned and paid media for marketing

      • Psychological analysis of advertising

    • Research:

      • Using multiple sources to determine a true, information-backed opinion

      • Using sources opposing my argument to fully understand two sides of a discussion and determining which one I choose for my own opinion/argument

      • Deep-diving resources using keywords, formulas, and websites to enhance and/or specify my search

    • Deep analysis of literature, cinematography, and advertising

      • Understanding meaning and use of color, audio, and typography

My Top 3 Books

#1 The Pillars of the Earth

Ken Follet

#2 The Death and Life of Miguel de Cervantes

Stephen Marlowe

#3 The Shinning

Stephen King